vehicle extended warranties

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The consumer warranty program allows customers the ability to finance a basic standard warranty plan covering major components of their vehicle for one or two year periods. The agreement also establishes a joint marketing and sales effort as more than 100 Buyer''s Choice sales representatives will offer the financing program to their nationwide network of approximately 10,000 dealers. Buyer''s Choice, established in with corporate headquarters is a leader in the warranties industry. "VikingWarranty is a premier warranty provider and our combined member networks mean this program will be available to consumers and dealers nationwide immediately,"

This warranty agreement broadens the distribution of warranty program by offering consumers a choice in how they obtain the product. In addition to purchasing extended auto warranties through dealers who can also offer advice, consumers will now be able to access the warranty program directly over the Internet. Consumers will have access to a variety of terms via Vikingwarranty.com, including the ability to obtain real-time quotes and be able to complete their service contract purchase online. In addition, consumers will save money on their service contract purchase through VikingWarranty.com continues to align itself with premiere automotive and world class companies offering top quality products,"By offering VikingWarranty customers access to one of the best warranties programs in the country, we are continuing our efforts to provide a full line of top quality automobile services and comprehensive research."

The approach of each service varies significantly. We focuses on one major extended-warranty service provider and hopes to stand out by proving several services, such as letting consumers track rebates online and peruse manuals and "how-to" product information. Viking acts as a sort of clearinghouse, aggregating extended- service contracts from several third-party service providers. Viking Warranty offers a reverse auction to allow consumers to accept competing bids for extended warranties. The site emphasizes helping the consumer manage extended warranties and an extensive reference library of product manuals."We''re the safety net for the consumer after the transaction,". The intermediaries offer their services to consumers and, in some cases, to e-tailers, for free. They make their money on commission from third-party extended-warranty providers. Some also sell collected warranty data to manufacturers.